Social Sciences

Language(s): Eng

Summary/Historical Context

Criança Esperança Programme, created by Globo TV in 1987, is a social mobilization programme aiming at transforming the future of vulnerable children and young people in Brazil. Since 2004 the programme is carried out in partnership with UNESCO. Every year, a large campaign mobilizes Brazilians who donate to support social projects in all five regions of Brazil.

Place/country: Brazil,
Type: TV campaign.Promotional material
Duration: 00:05:34
Publisher/producer: Globo TV,

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