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The use of the emblem for the purpose of patronage may be authorized for a fixed duration for various kinds of activities such as performances, cinematographic works and other audiovisual productions, publications, congresses, meetings and conferences, the awarding of prizes, and other national and international events, as well as works that embody the intangible cultural heritage, except for those goods or services sold chiefly for profit.
The following criteria govern the granting of patronage:
|Impact||use may be granted to exceptional activities likely to have a real impact on safeguarding intangible cultural heritage and to enhance significantly the Convention’s visibility.|
|Reliability||adequate assurance should be obtained concerning those in charge (professional experience and reputation, references and recommendations, legal and financial guarantees) and the activities concerned (political, legal, financial and technical feasibility).|
The use of the Convention’s emblem for the purpose of patronage must be requested from the Director-General at least three months prior to the first day of the period intended (to obtain the full information, please consult the 8 steps for patronage page); the use of the Convention’s emblem for the purpose of patronage is authorized in writing, and exclusively by the Director-General.
In the case of national activities, the decision regarding the authorization to use the Convention’s emblem for the purpose of patronage is made on the basis of obligatory consultations with the State Party in whose territory the activity is held.
The use of the Convention’s emblem for the purpose of patronage may be authorized to individual activities or to activities which take place regularly. In the latter case, the duration must be fixed and the authorization renewed periodically.
Communities, groups or, if applicable, individuals concerned are encouraged to use the emblem of the Convention with regard to their activities and special events to safeguard and promote their cultural heritage inscribed on the List of Intangible Cultural Heritage in Need of Urgent Safeguarding or the Representative List of the Intangible Cultural Heritage of Humanity.