|
|
Background
|
BACKGROUND INFORMATION on IAU
Activities (rtf, 64 kb) in the field of Higher Education and
Sustainable Development
What’s new?
Latest issue of DESD
Quarterly Highlights is available
http://portal.unesco.org/intranet/ev.php?URL_ID=14289&URL_DO=DO_TOPIC&URL_SECTION=201&reload=1207904776
Marakkech Process
Towards a Global
Framework of Action on Sustainable Consumption and Production (SCP)
News and updates on work undertaken within the context of the Marrakech
Process (Task Forces, Business and NGOs Forums) as initiated by UNEP
and UN DESA to implement the SCP agenda worldwide and build up the
10YFP are available online at: http://www.unep.fr/scp/marrakech/
United Nations Decade of
Education for Sustainable Development (UN-DESD) data collection and dissemination
Within the framework of the United Nations Decade of Education for
Sustainable Development (DESD), in order to further promote the UNDESD,
and in order to widely disseminate information on existing learning
materials on Education for Sustainable Development (ESD), UNESCO and
IAU wish to identify available teaching and learning materials related
to ESD such as: teaching approaches, teacher guidelines, teaching kits,
toolkits, textbooks, CD-Roms; etc. and any other teaching aids.
For further information:
At IAU: vantland.iau@unesco.org;
At UNESCO: esddecade@unesco.org
IAU
participates in the review process to create Regional Centres of
Expertise (RCEs) on Education for Sustainable Development
UNEP, UNESCO and IAU
develop a new Education for Sustainable Development tool
 The
United Nations Environment Programme just launched the CD-ROM "Sustainability
Communications – A Toolkit for Marketing and Advertising Courses".
It is produced by UNEP in partnership with UNESCO, the UN Decade of
Education for Sustainable Development and the IAU, with financial
support from Sweden.
The CD-ROM provides resources for the
educators training tomorrow’s marketing
and communication professionals as well as for marketing and
advertising trainers in the corporate field. It is not a “turnkey”
teaching syllabus but a flexible,
interactive tool which provides a synthesis of theoretical and
methodological knowledge illustrated by numerous specific case studies.
In this regard, it offers all kinds of pedagogic
resources – short presentations, campaign analyses, exercises,
web links, bibliographies and more than 300 downloadable documents – to
encourage students and communication experts to think about and involve
themselves in one of the major issues facing society today.
The CD-ROM notably aims to:
- Demonstrate and analyze the business case and the
marketing and communications potential of sustainable development in
the framework of corporate social and environmental responsibility;
- Allow the current and future marketing and
communication professionals to become fully aware of the key role they
can and should play by responding to new consumer demand for
sustainability through the promotion of sustainable products and
services;
- Provide the necessary tools to develop both effective
corporate communications strategies that build confidence in greener
brands and powerful marketing campaigns on sustainable goods.
This CD-ROM contains both English and French versions. It has been sent to all IAU Members for free
and it is fully downloadable from UNEP’s website at http://www.unep.fr/pc/sustain/advertising/events_specifics/Education%20Kit_EN.htm.
Get involved and
send us information on initiatives undertaken by your
institutions. We will be pleased to post relevant information on
the IAU WebPages on Higher Education and Sustainable Development, in
order to facilitate new networking
initiatives and to ensure a better sharing of information and expertise.
|
|
