Inspiring young Thais via Facebook and SMS

More than 1600 young Thais have been receiving short messages from UNESCO Bangkok every day through Facebook and telephone SMS.

The messages contain quotes from well-known people around the world from successful business executives and movie stars to scientists, for example:

Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations,” Steve Jobs. 

“The only wrong thing would be to deny what your heart truly feels,” from the film “The Mask of Zorro”. 

“Imagination is more important than knowledge,” Albert Einstein. 

Translated into Thai, the messages focus on three elements: mental skills (life and happiness, attitude, work and learning); cognitive skills (our own strength and weakness, personal values, goals and leadership); and technical skills (communication and relationship).  

UNESCO Bangkok has been implementing “Youth Empowerment through Mobile Learning Project” in collaboration with the Office of the Non-Formal and Informal Education, Ministry of Education, Thailand to encourage youth, especially students in Non-Formal Education, to build self-motivation and essential life skills, find competencies, purpose in life and internal peace, and to introduce to them the concept of lifelong learning. 

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