Mobilizing Cultural Resources for HIV and AIDS Preventive Education in the Republic of Moldova
On 30 November 2009 the awarding ceremony of the winners of the Art Contest “Be Creative – You Can Stop HIV” dedicated to the World AIDS Day took place in Chisinau, Republic of Moldova. The Art Contest was carried out within the frames of the UNESCO Pilot Project “Mobilizing Cultural Resources for HIV and AIDS Preventive Education”.
The Pilot Project was implemented in the Republic of Moldova by the AIDS Foundation East-West (AFEW) in partnership with the Ministry of Education of the Republic of Moldova, the Ministry of Culture of the Republic of Moldova, the Ministry of Health of the Republic of Moldova, the National Commission of the Republic of Moldova for UNESCO, UNAIDS in Moldova and with the financial support of the UNESCO Moscow Office.
Creative young people aged 14-18 took part in the art contest. The contest was preceded by the conduction of the master-classes for representatives of all kinds of arts, including directors, musicians, actors, dancers, designers, painters, dress designers, layout and graphic artists. The programme of the master-classes covered such important topics as specific scenic image and its informational content, the language of poster and the symbolic of the informational campaign. Besides information about the forthcoming art contest the participants got acquainted with the information on HIV and AIDS issues.
Upon the conduction of the art contest the professional jury consisting of well-known culture professionals of the Republic of Moldova has chosen 10 best works, from which 5 winner works were elected through a wider voting:
1 award – Radu Lepădatu
2 award – Svetlana Zaicenco
3 award – Carolina Rabei
4 award – Iulia Tulcinscaia
5 award – Vitalie Ghimciuc
The work of Tereza Djesmidjan was awarded with a special prize from the AIDS Foundation East-West (AFEW).
The main aim of the project was to invite all young artists and creative people to participate in a contest to mobilize and promote cultural, arts and creative activity and resources for the prevention of HIV and AIDS. As the result of the project awareness among art professionals for the responsibility of message conveyed in their art works was raised, and young creative professionals were mobilized to attract public attention to the HIV and AIDS issues.