28.10.2013 - UNESCO Office in New Delhi

Regional Workshop on Punjab Cultural Heritage Policy

The Punjab Cultural Heritage Policy project is an ongoing intervention by UNESCO Culture sector which started in December 2012. This policy aims to establish culture as a driver for socio-economic development in Punjab, especially for those engaged in cultural practices and bearing cultural skills. Culture is conventionally considered as an area of entertainment and aesthetics, and rarely linked with development problematics. However, UNESCO post-2015 agenda puts forward the major role of culture in bringing about societies’ development, creating sustainable livelihood, empowering the underprivileged and ensuring social cohesion. Cultural and creative industries are estimated to constitute a billion dollar industry across the world. 

Based on this paradigm shift of integrating culture into mainstream development framework and on Punjab’s vast diversity of cultural heritage, a strategic and action plan is being formulated for policy implementation. It targets all forms of heritage assets, including heritage sites, museums, performing arts and crafts.

Following the first introductory State-level Consultation Workshop, a second workshop was held on 28 Oct 2013 in Chandigarh (Punjab) between officials and technical experts of the Government of Punjab, and the UNESCO project team. Among the strategic ideas that emerged from the discussions, inventory development and knowledge sharing, strengthened regulatory environment, practitioner’s capacity building and opening of cultural industries to new markets were largely approved. Department of Cultural Affairs, Government of Punjab and UNESCO New Delhi agreed to expand these initiatives into strategic intervention projects as part of the policy document.

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