To contribute to the improvement of the profession of journalism in
the countries of the Andean region, in the interests of endogenous journalistic
production, the media and the general public.
To promote ethical values, independent criteria, intellectual excellence
and rigour in investigative journalism. Implement a strategy and develop
training for the production of educational material for nursery, primary
and secondary education, and an evaluation strategy as regards the relationship
between active television viewing and curriculum.