Media Pluralism and Diversity
In promoting a pluralistic and diverse media, UNESCO helps to expand the range of information for the public, and particularly for poor people, youth, women, indigenous and hard-to-reach populations.
Developing sustainable community media is a significant contribution to media pluralism. Along with public service and private commercial media, community-based media is a necessary condition for the public to be able to access different facts, debates and views. UNESCO therefore assists Member States in developing policy environments conducive to community media, builds capacity and facilitates the uptake of information and communication technology within the sector.
In contributing to media diversity, UNESCO enhances media organizations’ capacity in relation to policies and strategies to mainstream gender equality and women’s empowerment, in both operations and content.
The Organization also works to empower citizens with media and information competencies. Training and awareness-raising are undertaken serving end-users of communication in general, and the teaching of competencies in schools in particular.
World Radio Day, celebrated on 13 February each year, is actively observed for its significance to media pluralism and diversity.
Voice of women, local radio and gender equality in Burundi
Testimonies of rural women whose lives have been transformed with the creation of a local radio dedicated to women in the community. Radio Ijwi ry'Umukenyezi (Voice of Women) in Burundi is pushing back sexist stereotypes in its community and encouraging women to become active and independent through its broadcasts.