Concept:The role of alternative media in society and its contribution to the plurality of information and to a more diverse journalism.

Issues raised according to the latest version of UNESCO’s Media and Information Literacy curriculum:
- Alternative media: why it has emerged
- Defining alternative media (in contrast to mainstream media)
- Ownership and control of alternative media (i.e. democratizing ownership and control).
- Audiences of alternative media: different collectives (women, young people, children, workers, etc.), marginalized groups (cultural
communities, migrants, etc.), etc.
- Content of alternative media (e.g. community or sector development issues and concerns)
- Journalistic processes in alternative media (e.g. community perspectives, participatory and interactive approaches)
- The role of alternative media in society (e.g. transparency, diversity and freedom of expression)
- Planning, managing and sustaining an alternative media in different environments
- Alternative media in a school environment
- Alternative media in a community
- Revenue models of alternative media.

Learning outcomes:
- Define alternative media – their rationale, features and applications
- Analyze examples of alternative media using various formats – print, broadcast and electronic
- Describe the editorial processes (including planning, production and distribution) involved that distinguish alternative media from mainstream media
- Assess the impact of alternative media on specific communities (including virtual communities), particularly in covering issues and
concerns of marginalized audiences, and giving them a voice
- Plan the creation of alternative media for a community or school context

on this subject: Media and Information Literacy