Digital transformation

Den is the knowledge institute for digital transformation in the broad cultural sector. the emergence of digital transformation in society raises new questions for cultural organisations and offers new opportunities. den enables cultural institutions to utilise these opportunities and possibilities. den supports the cultural sector in exploiting the opportunities and possibilities of the digital transformation and thereby increasing its social relevance and future-proofing. since 2017, the target group of den has broadened from the heritage sector to the entire cultural sector and creative industry. den is working on one network structure, within which the arts and heritage sectors benefit from each other. at the same time, it is also clear that the use of digitisation in the heritage and arts sectors differs from one another in terms of their diverse work practices. the period since the outbreak of the covid-19 virus has highlighted the value and necessity of digitisation in terms of developing new stories for the public, audience outreach and developing new business models. when developing new knowledge about the possibilities of digitisation, den puts the user and the public at the centre of attention. this means, among other things, that den inspires and helps heritage institutions to do more with their digital collections for their users, for example with online audience interaction and digital storytelling. furthermore, den helps them with the search for new digital business models. in addition, den stimulates the arts sector in reaching a new and more diverse audience and in finding an appropriate balance between offline and online artistic work, again with attention to new digital business models. heritage and art institutions are thus working on the digital archive of the future. den works in an international network to share proven methods elsewhere with the cultural sector in the netherlands. den is part of the dutch basic cultural infrastructure.